Please click on the link below and answer this survey. There are only a few questions but please read them carefully.
Click here to take survey
Wednesday, 7 December 2011
Tuesday, 6 December 2011
Year 1 New Media Adverts
Playstation 3
Illia, Tyler
Powerade
Iman, Daniel, Tom
H&M
Ruth, Naomi
Vans
Ayaan
CK One Perfume
Doran, Basma Gill
Pauls Boutique
Fatlume, Afsanna
Addidas
Mahan, Nathanial, Pierre
Illia, Tyler
Powerade
Iman, Daniel, Tom
H&M
Ruth, Naomi
Vans
Ayaan
CK One Perfume
Doran, Basma Gill
Pauls Boutique
Fatlume, Afsanna
Addidas
Mahan, Nathanial, Pierre
Red Bull
Sammi, Christian, Zav
Mac
Chenai, Karina, Aminah and Tashayna
Monday, 5 December 2011
YEAR 1 TV AND FILM GROUP
Lucazade
Jamal, Mo, Geoffrey, Sammy
ASOS
Denise, Georgina, Oyinka, Jordan
Apple
Connor, Nada, Aisha
Spec Saver
Raymond, Rianna, Valenkorn.
Volvic
Jacque, Jordan and Eyaz
Ipod Nanon
Allassandra, Shaniz, Isaac
Blackberry
Emmanuel, Jeremiah and Tevin
Jamal, Mo, Geoffrey, Sammy
ASOS
Denise, Georgina, Oyinka, Jordan
Apple
Connor, Nada, Aisha
Spec Saver
Raymond, Rianna, Valenkorn.
Volvic
Jacque, Jordan and Eyaz
Ipod Nanon
Allassandra, Shaniz, Isaac
Untitled from alessandra lombardi on Vimeo.
Blackberry
Emmanuel, Jeremiah and Tevin
Monday, 28 November 2011
Advert Evaluation (Label this 30.4)
After you have uploaded your Advert to your blog you need to write a short reflective evaluation. Reflection is important as it gives you the opportunity to think about what went well with your video and what didn’t go so well and more importantly what you would do differently next time. This is crucial so that when you make your next video you won’t repeat past mistakes.
So make sure you cover the following points in your reflection:
Explained what happens in the advert?
What went well?
What pleased you about making the Advert? (Equipment, working as a team, content, script, locations, framing etc)
What aspects of the final advert are you most pleased about?
How does your advert compare to a professional advert for the same product? What are the similarities and differences between the two adverts?
Which persuasive techniques did you use in your advert to help sell the product? (Refer back to Gilliam Dyer Powerpoint).
So make sure you cover the following points in your reflection:
Explained what happens in the advert?
What went well?
What pleased you about making the Advert? (Equipment, working as a team, content, script, locations, framing etc)
What aspects of the final advert are you most pleased about?
How does your advert compare to a professional advert for the same product? What are the similarities and differences between the two adverts?
Which persuasive techniques did you use in your advert to help sell the product? (Refer back to Gilliam Dyer Powerpoint).
Explain whether your advert would be successful in selling the product or not?
Who is the target audience (age, sex, race, class, etc) for your advert?
What positive feedback did you receive and how did this make you feel?
What aspects of the video production were you not so happy with? (technical difficulties, team members being absent, The weather, access to equipment etc)
For each aspect of the video production that you weren’t happy with, what could you do next time to avoid it happening again?
Who is the target audience (age, sex, race, class, etc) for your advert?
What positive feedback did you receive and how did this make you feel?
What aspects of the video production were you not so happy with? (technical difficulties, team members being absent, The weather, access to equipment etc)
For each aspect of the video production that you weren’t happy with, what could you do next time to avoid it happening again?
Wednesday, 23 November 2011
Imaginative use of a location...
Watch these adverts, do you recognise any of the locations used?
Notice how a few props can transform a location.
Monday, 7 November 2011
Tuesday, 1 November 2011
Compare and contrast two adverts
Here is a toothapast advert from 1955.
Compare the old advertisement with this contemporary one.
Create a venn diagram to show your answers. Try and think of a least 5 distinctive elements to each advertisement and 5 areas of commonality.
Compare the old advertisement with this contemporary one.
Create a venn diagram to show your answers. Try and think of a least 5 distinctive elements to each advertisement and 5 areas of commonality.
Sunday, 30 October 2011
History of TV Advertising
Watch the videos below and answer the questions after each video.
How many adverts is it estimated that the average American consumes every day?
Where do you see adverts?
What is the second most uttered word in the world?
Sometimes advertisers use a character or a personality to help sell a product, why is this successful?
Does advertising always work? Give an example?
Why is research an important phase of making a TV advert?
Research has show that some methods of advertising are effective, what are they?
How do adverts stop us from turning over?
What is the future of advertising?
Write up your answers into a paragraph which gives an introduction into TV advertising. Write this on your blog and label it 30.1.
How many adverts is it estimated that the average American consumes every day?
Where do you see adverts?
What is the second most uttered word in the world?
Sometimes advertisers use a character or a personality to help sell a product, why is this successful?
Does advertising always work? Give an example?
Why is research an important phase of making a TV advert?
Research has show that some methods of advertising are effective, what are they?
How do adverts stop us from turning over?
What is the future of advertising?
Write up your answers into a paragraph which gives an introduction into TV advertising. Write this on your blog and label it 30.1.
Positioning!
Ever watch and ad and think this isn't really speaking to me? Click on this link to find out more,
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